Mark Cuban | Business Prediction of 2025

Jun 12, 2025

That Moment When Mark Cuban Predicts the Death of Fake Everything (And Your Sales Team Isn't Ready)

The Most Savage Business Prediction of 2025

Okay, so Mark Cuban just casually dropped the business equivalent of a mic drop on LinkedIn, and honestly? It's about to change EVERYTHING.

Picture Mark Cuban—you know, the guy who made billions and now roasts entrepreneurs on Shark Tank for fun—scrolling through his feed, watching everyone lose their minds over AI tools. And then he posts this absolute NUCLEAR take:

"Three years from now, we will look back at this period of AI with a version of the Milli Vanilli Effect. People will refuse to consume anything AI-related unless it is face-to-face."

Translation: Your robot emails are about to become as cringe as your middle school Facebook posts. 💀

But here's the plot twist nobody saw coming: This isn't just a prediction about AI. It's a blueprint for the companies that are going to absolutely dominate the next decade.


Welcome to the Era of "Is This Human or Nah?"

Right now, we're living in the Wild West of AI fakery. And I'm not talking about harmless stuff like "write my grocery list." I'm talking about:

  • Voice clones so good they could fool your mom (and probably have)

  • Deepfake videos that make politicians say things they never said

  • AI avatars giving presentations while the real person is literally on vacation in Bali

  • Email sequences so "personalized" that 500 people got the exact same "personal" message

Plot twist: People are starting to notice. And they're getting REALLY tired of it.

Cuban's basically saying what we're all thinking but were too polite to say: "This fake stuff is getting out of hand, and I'm over it."

When the billionaire who invested in everything tech-related is predicting a backlash against AI... maybe it's time to pay attention? 👀

But here's where it gets interesting: The companies that see this coming aren't running away from AI. They're using it completely differently. Instead of replacing human interaction, they're using AI to make humans absolutely unstoppable at human interaction.

Gen Z: Digital Wizards Who Can't Cast Conversation Spells 😅

Alright Gen Z, time for some real talk (and yes, I mean ACTUAL talking, not texting).

You absolute legends have conquered every digital platform known to humanity. Your TikToks are art, your Instagram stories are cinematic masterpieces, and you can make a LinkedIn post go viral while eating cereal. You're basically digital wizards.

But here's the plot twist nobody saw coming: You're walking into offices where success depends on the ONE skill school never taught you—having unpredictable conversations with actual humans.

The awkward truth:

  • You can craft the perfect DM but go blank during small talk ✋

  • You research prospects like FBI agents but panic during live calls 📞

  • You know every social media algorithm but can't read a room 🏢

  • You can edit videos like pros but stumble through presentations 🎬

And honestly? It's not your fault! You grew up when "face-to-face" meant FaceTime, then COVID came and said "Actually, just stay home and Zoom everything." You literally missed the awkward-but-essential training ground of real human interaction.

But here's the exciting part: The smartest teams are already figuring out how to close this gap. They're not just throwing their Gen Z reps into the deep end and hoping for the best. They're creating safe spaces where you can practice those high-stakes conversations hundreds of times before they actually matter.

Imagine being able to roleplay with an AI that throws every possible objection at you, lets you practice until you're bulletproof, and gives you instant feedback—all before you ever get on a real call. That's not replacing human skills. That's supercharging them. 🔄

Sales Teams: Your Email Game Is About to Become Useless 📧💀

Dear sales professionals hiding behind your email sequences and automated everything... we need to have a little heart-to-heart.

Your prospects' inbox right now:

  • "Hi [FIRST_NAME], I noticed you work at [COMPANY]..." (sent by AI)

  • "Quick question about [PAIN_POINT]..." (also AI)

  • "Following up on my previous email..." (definitely AI)

  • "Saw your recent LinkedIn post about [TOPIC]..." (AI that actually read the post!)

Your prospects: Delete. Delete. Delete.

Cuban's prediction is basically your prospects' revenge story. They're about to start filtering EVERYTHING for authenticity, and your perfectly optimized, AI-generated outreach is going to feel about as welcome as a telemarketer during dinner.

The new reality check:

  • Your buyers are drowning in robot messages

  • They're craving someone who can have an actual conversation

  • The person who shows up as a real human is going to win deals

  • Scripts are becoming extinct (sorry, not sorry)

But here's the million-dollar question: How do you prepare your team for a world where every conversation needs to feel authentic and unrehearsed, while still giving them the confidence to handle any objection that comes their way?

The answer isn't more scripts. It's not more training modules. It's practice. Real, conversational, adaptive practice.

Think about it: Athletes don't just study playbooks—they scrimmage. Musicians don't just read sheet music—they jam. Your sales team shouldn't just memorize talk tracks—they should be practicing live conversations until handling objections becomes second nature.

Time to level up your human game or get left behind! 🏃‍♂️💨

Companies: The Plot Armor of "More AI Tools" Is Breaking 🛡️

While most companies are having AI tool shopping sprees (seriously, how many productivity apps do you need?), the smart ones are quietly investing in something revolutionary: making their people more human.

The companies that are going to get destroyed:

  • Still buying more software instead of developing people

  • Measuring success by how many automated messages they sent

  • Wondering why their "optimized" outreach feels like talking to a robot

  • Losing deals to competitors who actually connect with humans

The companies that are going to dominate:

  • Using AI to enhance human skills, not replace them

  • Creating safe spaces for reps to practice difficult conversations

  • Crowdsourcing what "good" sounds like and scaling it across teams

  • Measuring success by conversation quality, not just quantity

The secret sauce: The winning companies have figured out that AI's best use isn't to talk TO customers—it's to help their people get better at talking WITH customers.

They're using AI to create hyper-realistic practice scenarios, analyze conversation patterns, and give their teams instant feedback. They're essentially using tomorrow's technology to build yesterday's essential skill: great human conversation.

Spoiler alert: The second group is going to eat the first group's lunch. And probably their dinner too. 🍽️

Your "How to Win at Being Human" Survival Guide 🎯

Ready to get ahead of this trend while everyone else is still teaching AI to write better emails? Here's your action-packed playbook:

Level 1: Practice Makes Perfect (Not Scripts)

Stop memorizing what to say and start practicing how to think on your feet. Find ways to simulate real conversations—with objections, interruptions, and curveballs—until adapting becomes automatic. 👁️👁️

Level 2: Embrace Your Inner Hot Mess

Those awkward pauses? The "um" moments? The times you don't know what to say? THAT'S THE GOOD STUFF. That's where the magic happens. But practice them in a safe space first.

Level 3: Crowdsource Excellence

Figure out what your best performers do differently in conversations, then find ways to share those patterns with your entire team. Make "what good sounds like" teachable and scalable.

Level 4: Use AI as Your Training Partner

Instead of using AI to replace human conversations, use it to make your humans better at conversations. Think AI sparring partner, not AI replacement.

Level 5: Make "Showing Up" Your Brand

When everyone else is sending AI everything, being the person who actually shows up becomes LEGENDARY status. But show up prepared.

The Moment of Truth: Authenticity Is About to Be the Ultimate Flex 💯

Here's what Mark Cuban really figured out: In a world where anyone can fake anything, being genuinely human becomes the ultimate competitive advantage.

But here's what he didn't say (but probably should have): The teams that win aren't just going to be "more human"—they're going to be better at being human.

Think about it like this: When EVERYONE can generate "perfect" content, the person who shows up with imperfect, real, messy human energy is going to be UNFORGETTABLE. But the person who shows up with that same authentic energy AND the confidence to handle any conversation that comes their way? That person is going to be unstoppable.

For Gen Z: This is your redemption arc! You might feel behind on human skills now, but you're about to become the generation that bridges digital mastery with authentic connection. The key is finding ways to practice those human skills in a no-pressure environment until they become natural.

For sales teams: Your prospects are about to reward the humans who can have real conversations. But those conversations need to feel both authentic AND competent. Practice until the competence becomes invisible.

For companies: While your competitors are buying more AI tools to automate everything, you could become known as the humans who actually give a damn about human connection. Use AI to make your humans better, not to replace them.

The Milli Vanilli Effect isn't just coming—it's basically here. 🎤

The only question left is: Are you going to be ready to perform live, or are you still lip-syncing?

And more importantly: When the music stops and everyone has to sing for real, will your team sound like they've been practicing?

Now seriously, close this article and go practice having actual conversations. Consider it homework. The really valuable kind.

P.S. If this article made you think "I wish there was a way to practice important conversations before they actually mattered," you're already thinking like the companies that are going to dominate Cuban's predicted future. The race is on to build those conversation skills—and the winners will be the ones who start practicing today. 🎉