Rory Creator

Playbook in. Sales training drills out.

Give Rory a playbook, a price list or your best rep's answers and he turns them into drills, scenarios and scored programs. No production team needed.

100+ field sales teams have put in 605,370+ hours of practice on SecondBody.

100+ field sales teams have put in 605,370+ hours of practice on SecondBody.

415

contracts Parkingeye's team closed in 2025, against a 380 target

4 in 5

Allwyn reps now at silver or gold coaching standard, up from 1 in 5 in a single quarter

33%

over year-to-date target by May, in Parkingeye's top platform-usage division

Your top reps aren’t better because they know more. They’ve had more reps at the hard conversations.

Your existing material becomes practice. Spec sheets turn into product drills, objection banks into buyer personas, your top rep's answers into the scoring bar.

The parking company that stopped guessing which reps would hit budget

Customer story

From a document to a scored drill in an afternoon, not a quarter.

Upload what you already have. Rory drafts the scenario, the buyer persona and the scoring against your own frameworks. You edit, approve and assign it.

Scenarios drafted from your playbooks, price lists and objection banks

Buyer personas built to push back the way your real customers actually do

Buyer personas built to push back the way your real customers actually do

Scoring tied to your methodology, stage by stage, not to a generic rubric

Scoring tied to your methodology, stage by stage, not to a generic rubric

Everything editable by the people who sell, with no production team needed

Everything editable by the people who sell, with no production team needed

Holding Price: Retail Park v3

You are meeting the facilities manager of a retail park. She thinks enforcement will upset her tenants and

Step 1 of 10

Edit the standard once. Every drill follows.

Change the methodology, the price list or the scoring bar and every scenario built on it updates. Parkingeye swapped its whole approach mid-year and reps kept drilling the next morning.

Assign it to a team, a region or a new starter in a single step.

Push a drill to the North West team, to every new starter's first two weeks, or to the reps a manager flagged on Monday. Completion and scores come back per rep.

Programs by team, region or tenure, so the right reps get the right drill

Manager cycles that carry one coaching focus to reps for a week or two

Manager cycles that carry one coaching focus to reps for a week or two

Rory works the whole visit.

Rory Assistant

Rory Assistant

Rory Assistant

Rory Roleplay

Rory Roleplay

Rory Roleplay

Field Seller Assistant

Field Seller Assistant

Field Seller Assistant

Your reps are in the field right now. Rory could be too.

Book a demo and watch Rory run a real drill on WhatsApp. No setup, no integrations, no new app to roll out. If your team can text, they can start this week.

Questions we get asked most

The part of Rory that builds. Give him a playbook, a price list or your best rep's answers and he turns them into drills, scenarios and programs your team can run. No production team, no six-week content project.

Anything you have approved: spec sheets, price books, objection banks, call frameworks. GBUK loaded its product library brochure by brochure and its own frameworks, and built drills on top. Nothing from the open internet.

Days, not quarters. There is nothing to integrate and nothing for IT to build. Parkingeye's first programme was built by a salesperson who still carried a target, and the company later rebuilt its whole boot camp around a new methodology in a single summer.

Yes. Parkingeye switched from its original process to a question-led approach mid-year, rebuilt the scenarios and scoring, and reps carried on. Drills follow your standard, not ours.

No. Never. Reps practice with Rory before the visit and debrief with him after. The customer is never recorded. That is why SecondBody runs in pharma, medical devices and financial services, where recording the room is illegal and recording-based tools are locked out.

You do. Your material and your practice recordings sit in a workspace you own and can delete at will, and they never train another client's model.

The part of Rory that builds. Give him a playbook, a price list or your best rep's answers and he turns them into drills, scenarios and programs your team can run. No production team, no six-week content project.

Anything you have approved: spec sheets, price books, objection banks, call frameworks. GBUK loaded its product library brochure by brochure and its own frameworks, and built drills on top. Nothing from the open internet.

Days, not quarters. There is nothing to integrate and nothing for IT to build. Parkingeye's first programme was built by a salesperson who still carried a target, and the company later rebuilt its whole boot camp around a new methodology in a single summer.

Yes. Parkingeye switched from its original process to a question-led approach mid-year, rebuilt the scenarios and scoring, and reps carried on. Drills follow your standard, not ours.

No. Never. Reps practice with Rory before the visit and debrief with him after. The customer is never recorded. That is why SecondBody runs in pharma, medical devices and financial services, where recording the room is illegal and recording-based tools are locked out.

You do. Your material and your practice recordings sit in a workspace you own and can delete at will, and they never train another client's model.

The part of Rory that builds. Give him a playbook, a price list or your best rep's answers and he turns them into drills, scenarios and programs your team can run. No production team, no six-week content project.

Anything you have approved: spec sheets, price books, objection banks, call frameworks. GBUK loaded its product library brochure by brochure and its own frameworks, and built drills on top. Nothing from the open internet.

Days, not quarters. There is nothing to integrate and nothing for IT to build. Parkingeye's first programme was built by a salesperson who still carried a target, and the company later rebuilt its whole boot camp around a new methodology in a single summer.

Yes. Parkingeye switched from its original process to a question-led approach mid-year, rebuilt the scenarios and scoring, and reps carried on. Drills follow your standard, not ours.

No. Never. Reps practice with Rory before the visit and debrief with him after. The customer is never recorded. That is why SecondBody runs in pharma, medical devices and financial services, where recording the room is illegal and recording-based tools are locked out.

You do. Your material and your practice recordings sit in a workspace you own and can delete at will, and they never train another client's model.

The part of Rory that builds. Give him a playbook, a price list or your best rep's answers and he turns them into drills, scenarios and programs your team can run. No production team, no six-week content project.

Anything you have approved: spec sheets, price books, objection banks, call frameworks. GBUK loaded its product library brochure by brochure and its own frameworks, and built drills on top. Nothing from the open internet.

Days, not quarters. There is nothing to integrate and nothing for IT to build. Parkingeye's first programme was built by a salesperson who still carried a target, and the company later rebuilt its whole boot camp around a new methodology in a single summer.

Yes. Parkingeye switched from its original process to a question-led approach mid-year, rebuilt the scenarios and scoring, and reps carried on. Drills follow your standard, not ours.

No. Never. Reps practice with Rory before the visit and debrief with him after. The customer is never recorded. That is why SecondBody runs in pharma, medical devices and financial services, where recording the room is illegal and recording-based tools are locked out.

You do. Your material and your practice recordings sit in a workspace you own and can delete at will, and they never train another client's model.